Zee-Turner channels now on Tata Play

Over 100 television channels and eight interactive services on board

Mumbai, September 26, 2006: Tata Play Ltd., the joint venture from TATA and STAR, announced the availability of the Zee-Turner bouquet as part of its service. This has enabled Tata Play to expand its offering to more than 100 television channels and eight interactive services.

Tata Play subscribers can now enjoy popular television channels from STAR, Sony, Zee, HBO, Cartoon Network, Discovery, Disney, MTV, NDTV, ESPN STAR Sports, National Geographic, Eenadu, TV Today, Asianet and many more in DVD picture quality and CD quality sound. The Tata Play’s satellite television service is available at a special festive offer of Rs 200 p.m. (inclusive of taxes). Subscription to this introductory package enables subscribers to access all new channels and services available on Tata Play for the following four months, at a bargain price.

Mr. Vikram Kaushik, Managing Director & CEO, Tata Play Ltd. said, “We are delighted to offer the Zee-Turner bouquet to our rapidly expanding subscriber base. This addition reiterates our commitment to create a world-class satellite television service, by offering our subscribers quality entertainment that no other platform, whether cable or DTH, can match.”

In addition to popular television channels, Tata Play also offers its subscribers a host of new-age interactive services. Its newest interactive service, Actve Wizkids is a first of its kind interactive educational service in the world. The service seeks to enhance a child’s classroom learning through entertaining, yet educational games. Currently, Tata Play’s interactive services include Actve STAR News, Actve Newsroom, Actve Khabar, Actve Wizkids, Actve Sports, Actve Games, Showcase and an on-screen guide.