Big adventures. Memorable characters. ‘Tata Play Kids Cinema’ brings children’s films from across the world

First ever exclusive kid’s movie service in India curated by Monica Wahi

Mumbai, May 5, 2017: Tata Play, India's innovative content distribution platform, today announced the launch of ‘Tata Play Kids Cinema’, an ad-free service dedicated exclusively to showcasing the best of children’s movies from around the world. Launched this May, Tata Play Kids’ Cinema’ promises to thrill, entertain and enlighten not only children but adults too with a carefully-curated library of content by Children's Film Specialist - Monica Wahi, featuring a range of Indian and International movies in multiple languages.

‘Tata Play Kids Cinema’ is free of cost for all Tata Play subscribers featuring a mix of delightful animated and live action features and short-films, most of which have never released in India. Over 150 award winning and highly acclaimed movies will run all year round ranging in language from Hindi, Gujarati, Kannada, to English, Japanese, French, German, Russian and many more. Subscribers will get to watch some hidden gems with movies featuring Irfan Khan, Anil Kapoor, Anupam Kher, Naseeruddin Shah apart from internationally acclaimed animation films such as Studio Ghibli’s Ponyo, My neighbor Totoro, Kiki’s delivery Service; Oscar nominated Secret of Kells and The Grufallo and the recently released adaptation of Roald Dahl’s Revolting Rhymes.

Being the first ever exclusive Kids based movie service in India, Tata Play Kids Cinema aims to fill the gap of providing content that is fun and meaningful for both parents and kids. The service is a mix of the content that parent’s desire their kids to watch and engaging and fun that children at all age group want to watch.

Arun Unni, Senior Vice President - Content, Tata Play, said, “Good children’s cinema often transcends language and age. Tata Play Kids Cinema is a thoughtfully curated movie destination, where not only children but adults can indulge in a mystic and magical world of cinema, which entertains and enlightens at the same time. For parents today, who lack the time to watch meaningful and fun movies with children at home, this is a great bonding experience and helps to create some interesting conversations between kids and parents. We are confident that with ‘Tata Play Kids Cinema’, children will indulge in thrilling experiences and create cherished memories.”

Monica Wahi, Founder-Director, South Asian Children’s Cinema Forum said, “Good Cinema helps children grow – creatively, intellectually and as good human beings. It opens their mind to new perspectives and enables them to experience the world with their hearts. I am proud to be associated with ‘Tata Play’s Kids Cinema’. We have handpicked a wide variety of imaginative and compelling films. From artistically diverse animations to spellbinding adventures and magical fantasies, from hilarious comedies to more contemplative coming of age stories. There is something here to discover for all ages. I’m sure that adults will enjoy these films just as much as children.”

The service will be available 24x7 and can be watched across multiple platforms such as SD, HD+, Tata Play On-Demand and the Tata Play Mobile App. Every month new films will be added to the bouquet.