Know More About Tata Play

Tata Play Limited, is a joint venture between Tata Sons and TFCF Corporation (formerly known as Twenty-First Century Fox, Inc.). Incorporated in 2001, we launched services in 2006 and are India’s leading content distribution platform providing Pay TV and OTT services. We currently have our footprint spread across 2 lakh towns with over 17 million connections in India.

Tata Play is the pioneer in offering multiple products and services that have completely redefined the way Indians watched television. We provide the most comprehensive channels and platform services line-up ranging from movies, news, entertainment and sports channels. We have been continuously adding to our line-up across various genres and languages to enhance our content offering across all segments of the audience.

Along with our offerings, we have provided breakthrough technology to take India’s TV viewing to a whole new level and enhance our customer experience! Tata Play has been a pioneer in the HD Set top box segment having significant market share in the category.

First in the game

Here are just a few of the firsts that were unveiled on the Indian television stage - exclusively by Tata Play:

  • Tata Play+ - We launched the revolutionary Personal Video Recorder (PVR) technology for the first time in the Indian sub-continent with unique features such as Pause, Record and Rewind Live TV
  • 4k enabled and Transfer enabled STB
  • Platform and interactive services customised for the Indian market - Tata Play is the only Pay TV player in the world to have a successful business model around interactive services
  • Customised package and a la carte channel options
  • Hindi programming guide
  • Video on demand
  • Do-it-yourself video library

Tata Play Mobile App

Yet another path-breaking offering is the Tata Play Mobile App. This enables our viewers to carry their shows wherever they go! They get to experience Live TV as they would have watched it on their TV sets – along with services such as On-Demand with over 3000 titles, Remote Record to set recording on the STB even when not at home or near the STB and Transfer to download and view content recorded from the STB.

State-of-the art digital infrastructure

In order to fulfill our commitment to providing the best-in-class TV viewing experience, we at Tata Play invest in most latest digital infrastructure, partnering with global leaders to provide the superior technology we require. We have set up high-end 24x7 call centers in 13 languages across the country manned by multi-lingual customer service associates to offer professional and efficient customer service.